Wednesday, November 1, 2017

is it a coupon or a Sale ? ? ?

Language is meant to make communication clear and easy however, in today's world we have reached epic levels of failure in that department.  Many people do not communicate clearly and a lot of it is because people seem to have forgotten that words have meaning and are not interchangeable.  I know I'm a crazy picky grammarian stick in the mud, who's all caught up on the semantics at times but that's because people have become so imprecise with their use of language that words are beginning to lose meaning. 😕

It is both sad and somewhat scary because it makes communication difficult and it means that very often things are misinterpreted or misconstrued because the party reading what was written applies their own meaning to words and that is likely not what the person who wrote it actually meant.  

My pet peeve of the day is now "coupon sale" because a coupon and a sale are 2 totally different things. 😒  A "Sale" means that prices are temporarily lowered for instance a "Labor Day Sale" would mean that Labor day weekend prices were 20% off regular retail.  Whereas a "coupon" is a contingent discount that requires the use of the "coupon" to get the discount for instance you have to have the piece of paper for the clerk to scan or in the case of Etsy you must enter the code in the shopping cart to apply the discount.  "Sale" prices are automatic at checkout while "Coupons" must be applied. TOTALLY different things. 

This is only one of a million things that make me concerned that we are in fact going backwards in our evolution, when words lose meaning and language becomes meaningless we end up back to pictographs and grunting at each other. 😟

I have in the past offered "Coupons" and very few people actually remembered to put the code into the shopping cart. 😔  So my "Free Shipping" in November is a Sale and should (provided that Etsy functions properly) be automatically applied to qualifying orders at checkout.  I still have active coupons so if you have a "thankyou" coupon or a friend code you can still use those, they will still work.  😉
  

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